I found this campaign when I'm shopping in One Utama, Bookcrossing. Very simple! Pick a book from your bookshelf, bring to Bookcrossing@1u. Get a tag for your book, then you can check who read your book through online.
This campaign is very famous in UK.
Check out this http://www.bookcrossing.com/.
Sunday, June 21, 2009
Bookcrossing – more like giving, less like keeping
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